Sheng-Ying ‘Aithne’ Pao (包盛盈) is Director of Strategic Innovation at Lee Kum Kee Group. Pao received her Ph.D. in Media Arts and Sciences from the Massachusetts Institute of Technology and is certified in international trading and marketing by the Taiwan External Trade Development Council. She was named MIT Cisco Fellow for two consecutive years, and was selected as an MIT Arts Scholar.
Pao led research on interactive technology design and its relationship with communication and creativity. Her work integrating art, design, and technology has led to new interactive experiences featured in museums and awards including the iF Communication Design Award, selected from several thousand commercial entries across 55 countries, the ACM SIGGRAPH SRC award, and MIT 100K Entrepreneurship Competition and MIT 10K Creative Arts Entrepreneurship Competition.
In MIT, Pao co-organized MIT Living Labs and taught graduate level courses, including “Interactive Technology Design” in MIT’s Electrical Engineering and Computer Science Department. Previously, Pao was a PhD candidate in the UC Berkeley-UCSF Bioengineering Department, developing portable non-invasive brain-computer interfaces. With backgrounds in design, engineering, and marketing, she has consulted on innovation strategy for startups, served on the advisory boards of a number of organizations, and been a reviewer of IDEAS Global Challenge.